Drive success by leveraging data and build strong relationships to succeed.
Utilize micro insights to develop effective macro strategies

Taking the optimal route
is the key to your victory

As the foremost political strategy entity in India, TRD EDGE offers data-centric consulting services tailored to people-focused campaigns. Collaborating with leaders, political entities, and advocacy movements, we endeavor to influence public opinion and steer it toward desired outcomes. Partner with TRD EDGE to sculpt your political destiny today!

ABOUT US

Served 1800+ ASSEMBLIES

Over the course of  15+ YEARS

TRD EDGE is a comprehensive political campaign consultancy firm based in India, offering a holistic range of services to empower political leaders for success on Election Day. With a track record spanning 16 years, we’ve supported over 1100 individuals across every Indian state in winning challenging referendums.

Targeted Communication, Systematic Activation, and Strategic Leader Mobilization form the core principles guiding Team TRD EDGE throughout every campaign. What initially commenced in 2006 as an endeavor to enhance leaders’ understanding of their constituencies has since evolved into an organization dedicated to facilitating a deep understanding of each voter.

Our clientele is diverse, encompassing individuals vying for Municipal Corporation seats to those aspiring to become State Chief Ministers. We operate as a non-partisan entity, undertaking mandates ranging from one month to five years. TRD EDGE is involved at every level, from the grassroots to national governance.

WHAT WE DO

360º Marketing Campaign Strategy

Our core focus lies in gathering and analyzing data within specific geographic regions to construct tailored voter and worker outreach strategies. This involves conducting a comprehensive SWOT analysis of the candidate, their competitors, all participating parties, and the broader target electorate. Customized campaigns, crafted by domain experts at TRD EDGE, are then developed based on these insights and assessments.

Research & Survey

Household Surveys
Booth Level Opinion Polls
Observer Reports
Qualitative Research
21 Day Field Inputs War Room

Data & Analytics

Voter Data Analysis & Segmentation
Electoral Data Analysis
Social Media Analytics
Media Analytics 
Worker Engagement Analytics 

Campaigns and Outreach

End-To-End AV Services
Masked Campaigns
OOH Media
Boutique Events
Call Center Services

Digital Media

360° Social Media
Whatsapp Network Development
Chat Bots / Surveys
Influencer Management
Digital Support Build-up
Web Development

Training and Engagement

Party Worker Training
Cohort Engagements
Door-To-Door Campaigns
GOTV Campaign

Media

Perception Management
Media Handling
Advertising – Print and TV
Audit and Analytics

Let’s unite our efforts and achieve victory together!

 

OUR MILESTONES

India’s most experienced
POLITICAL STRATEGY ORGANIZATION

TRD EDGE has worked on over 1000 individual assignments and has cumulatively covered almost 50% of booths across the country.

40000+

POLLING BOOTHS PROFILED

1800+

ASSEMBLIES
COVERED

25+

WORKED IN
STATES/UTS

15+

YEARS OF POLITICAL
CONSULTING EXPERIENCE

WHY CHOOSE US?

Our client's political future
is of utmost importance to us.

At TRD Edge, we bring together strategic acumen and political acuity. As premier partners in political consultancy, we specialize in delivering customized solutions to navigate the intricate realm of politics. Our mission is to empower individuals, organizations, and campaigns to reach their objectives through informed decision-making, targeted messaging, and impactful advocacy.

Thorough planning is paramount; our strategies entail forward-thinking approaches, guiding clients through each phase. Achieving campaign success demands innovation, organization, and a deep understanding of the electorate; our expertise ensures peak performance. Our specialists craft compelling messages tailored to diverse audiences, enhancing engagement and bolstering support. We excel in public relations, facilitating effective communication, adept crisis management, and vigorous advocacy on behalf of our clients.

In the Digital Age, data-driven insights are indispensable. TRD EDGE leverages analytics to gain a competitive edge.